Overview
Technology is the only industry that dictates that the advancement of every industry known to man. Technology companies face increasing pressure to improve time to market and ensure their offerings are best in class. Never before has the world’s commerce been so dependent upon the latest technological advancements; and not just to “keep up with the times” but for the basis of their core functions. The realm of technology not only determines how companies function, but how they might gain a strategic advantage over their competitors. The advancements are happening at a break-neck speed with projections by industry experts being forced to replace annual trends with monthly predictions. The current speculations surrounding user-friendly tools, APIs, and apps, cloud computing, AI permeation, digital centralization, 5G preparation, data overload, flexible consumption, seamless conversation, UI overhauls… and more, leave us with few certainties and even less predictability. MarketReach understands the realm of technology. For 20+ years, our proprietary methods based on 12 unique sales principals have delivered proven results. Our ability to navigate through gatekeepers and break through to reach key executive-level decision makers and heavy influencers, while communicating the features and benefits of our clients’ offerings is unrivaled.
What Types of Technology Campaigns Does MarketReach Handle?
MarketReach services can be employed to execute campaigns of all types and sizes successfully. For 20+ years, MarketReach has proven results in diverse industries and “niche” markets. Types of Technology-specific campaigns include, but are not limited to:
• Websites
• Web Apps
• Software
• Events (Continuing Education, Promotional, Training and more!)
• Consumer Surveys
• … and MUCH MORE!
LEARN MORE ABOUT OUR INDUSTRY HERE:
Who are the Appointments Scheduled With?
MarketReach understands the importance of reaching the people who make the purchasing decisions. Every appointment that MarketReach schedules on behalf of our clients are with key executive-level decision makers and heavy influencers. Titles for these roles vary by industry, and may include, but are not limited to the following:
• Office Manager
• Office Administrator
• President
• Principal
• Owner
• Co-Owner/Partner
• Manager
• General Manager
LEARN MORE ABOUT OUR SERVICES FOR HIGH-LEVEL LEAD GENERATION, B2B TELEMARKETING AND APPOINTMENT SETTING SERVICES HERE:
How are Businesses Pre-Qualified?
Not all opportunities are equal. MarketReach strategically plans each campaign by establishing parameters to pre-qualify each business that we pursue on your behalf. These parameters are developed around your company’s unique needs. Parameters may include, but are not limited to, the following:
• Current Technology Used
• Industry
• Region
• # of Locations
• # of Years in Operation
• Staff Size (# of Users)
• Current Services
• Title of Decision Maker
• Annual Revenue
LEARN MORE ABOUT OUR SERVICES FOR HIGH-LEVEL LEAD GENERATION, B2B TELEMARKETING AND APPOINTMENT SETTING SERVICES HERE:
What Unique Insights are Gathered for Each Prospect?
MarketReach employs a strategic approach to gather key insights from each prospect. Prior to each campaign, we evaluate the client’s objectives and sales cycle to determine what insights would be of value. These insights are unique to each client and campaign. In addition to general contact information (such as address and phone number), insights may include, but are not limited to:
• Name and Title of Decision Maker
• Current Vendor(s)/Technology/Subscriptions
• Staff Size/# of Users
• Current Challenges
• # of Locations
• Email
• Website
• Social Media Profiles
• Position in the Sales Cycle
LEARN MORE ABOUT OUR PROCESSES FOR PROSPECT LIST MANAGEMENT HERE:
How are MarketReach Appointments Superior?
Most unique about our process are our “leadsheets”. Our leadsheets are a one-page summary that we provide to our clients for EACH appointment that we schedule. These leadsheets contain key insights into the prospect based upon metrics deemed valuable by each client and campaign. They also contain a summary of our calling history and detailed notes of all interactions that occurred before the appointment was scheduled. Our leadsheets provide a seamless transition for your sales representatives to pick up where our callers left off and establish history and rapport with every appointment. Check out our leadsheet to see the kind of quality you can expect!
Technology
REVIEW LEADSHEETS FROM VARIOUS INDUSTRIES HERE:
What is Forecast for ROI?
Returns on services can vary greatly, depending upon industry, audience and campaign. Prior to the launch of any campaign, MarketReach establishes clear deliverables and expectations to gage both the efficacy and performance of each campaign.
MarketReach will go after the kind of accounts that can generate from a $3k – hundreds-of-thousands annual revenue opportunity, to ensure that your investment is easily justified. In addition, you will spend your valuable time on quality leads- not chasing poorly qualified opportunities. Check out our leadsheet to see the kind of quality you can expect!
Technology
Our process works
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1.
Consultation
We take time to understand your unique goals and objectives.
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2.
Integration
We integrate your brand's messaging with our campaign strategies and proprietary methods.
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3.
Execution
Detailed reporting throughout the campaign lifecycle allows us to make performance-based adjustments.
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4.
Navigation
Our proprietary methods help us navigate through gatekeepers to reach key decision makers and heavy influencers.
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5.
Delivery
Appointments are scheduled with prospects that are pre-qualified and highly-qualified, along with a detailed leadsheet.
Our Clients and What They Say
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Contact MarketReach today to learn more about how we can help grow your business!