“Sales metrics can help you guide your prospecting efforts”
As Featured in: Inside Dental Technology
Latest Updates, Trends and Topics
“Sales metrics can help you guide your prospecting efforts”
As Featured in: Inside Dental Technology
Trade shows are an excellent way to gather connections and make sales. However, some people think that just showing up to the trade show is good enough to get the results they want. This is not the case! (more…)
Following up on your Trade Show leads is exhausting! Research done by Lynch Exhibits Inc. and In4med Corp found that:
98% of exhibitors collect sales leads at trade shows,
but less than 70% have any formalized plan or process in place for how those leads are followed up with. (more…)
Data management platforms play an increasingly important role in helping digital marketers (more…)
As you start planning your budgets and targets for the coming year, data will be front and center. Columnist Scott Vaughan shares four strategies to help you commit to a data integrity plan in 2018.
(more…)
Interview with Amanda Puppo, CEO of MarketReach.
Published on MakeFirstImpressions.com
What’s the first step toward making a sale? It’s not setting up the appointment, or even picking up the telephone. The first step in making a sale is deciding WHO to call. (more…)
As operators get ready to attend the National Automatic Merchandising Association OneShow in Las Vegas, they might pause for a moment and ask themselves what use they are making of their clients’ own regional and local shows to generate sales. Local expositions attended by business owners and managers offer attractive opportunities for a provider of workplace services to catch the eyes of potential clients and build recognition in its market area. (more…)