B2B Prospecting – Know Your Numbers

B2B Prospecting – Know Your Numbers

“Sales metrics can help you guide your prospecting efforts”
As Featured in: Inside Dental Technology

Written By Amanda Puppo, CEO of MarketReach
August 2018
Volume 9, Issue 8

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Coffee Service and Vending Trade Show Tricks

Coffee Service & Vending Trade Show Tricks

Trade shows are an excellent way to gather connections and make sales. However, some people think that just showing up to the trade show is good enough to get the results they want. This is not the case! (more…)

The Ultimate Guide to Following up on Trade Show Leads

Everything You Need To Know About Following up on Trade Show Leads

Following up on your Trade Show leads is exhausting! Research done by Lynch Exhibits Inc. and In4med Corp found that:

98% of exhibitors collect sales leads at trade shows,
but less than 70% have any formalized plan or process in place for how those leads are followed up with. (more…)

Sales Cheer After the Holidays

Sales Cheer After the Holidays


Phone prospecting for new customers in a new year”
As Featured in: Inside Dental Technology

Written By Amanda Puppo, CEO of MarketReach
January 2018
Volume 9, Issue 1

 

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GDPR is coming, and data management platforms are in the crosshairs

GDPR is coming, and data management platforms are in the crosshairs

Data management platforms play an increasingly important role in helping digital marketers (more…)

Improve Your Prospecting – Ways to Develop a Solid List & How to Manage It.

Improve Your Prospecting – Ways to Develop a Solid List & How to Manage It.

Interview with Amanda Puppo, CEO of MarketReach.
Published on MakeFirstImpressions.com

What’s the first step toward making a sale? It’s not setting up the appointment, or even picking up the telephone. The first step in making a sale is deciding WHO to call. (more…)

How To Exhibit At Trade Shows And How To Make The Most Of Your Dollars

How To Exhibit At Trade Shows And How To Make The Most Of Your Dollars

As operators get ready to attend the National Automatic Merchandising Association OneShow in Las Vegas, they might pause for a moment and ask themselves what use they are making of their clients’ own regional and local shows to generate sales. Local expositions attended by business owners and managers offer attractive opportunities for a provider of workplace services to catch the eyes of potential clients and build recognition in its market area. (more…)

Call It What You Want — Just Call

Call It What You Want — Just Call

 For Amanda Puppo, CEO of MarketReach, attending her intuitions has brought on two epiphanies that changed the course of her life.

Let Their Fingers Do the Walking

Published in |
Business Profile – 2009 (more…)