Latest Updates, Trends and Topics
Summertime is here: the weather’s hot – but don’t let the summer heat wilt your business. In fact, summer is a great time to market – no matter what type of business you have.
Sure, it’s true, more people go on vacation during the summer, but that doesn’t mean that companies shut their doors and head to the beach for the entire three months of summer. The average worker gets two or three weeks off, and the rest of the time it’s business as usual.
As a Telemarketing company, we hear it over and over – “Cold calling is dead.”
“No one cold calls anymore.”
“Cold calling is a waste of time.”
It’s hard for us to understand why the average success rate for cold calling is 1.48%.*
As Featured in “Vending Market Watch”, April 11th, 2018 by BY BOB TULLIO (more…)
So, congratulations if you’ve decided to outsource a task to a company that is outbound. You are now definitely a step forward in the game of closing sales with your customers through appointment setting and relationship building with them. But, wait, you must be aware that outsourcing telemarketing can at times become very tricky to handle if you fail to implement it right. Just deriving outright results will not suffice if you do not appoint a telemarketing company that ensures to represent your business in a manner that’ll be consistent with the brand that you promote.
To navigate the world of sales, you’ve got to be flexible. Time-tested techniques aren’t so tested anymore when the person applying them doesn’t account for the context. And when it comes to context, the business landscape has changed drastically in the last decade or so. (more…)
CHICAGO — Planning is under way for the National Automatic Merchandising Association’s Coffee, Tea and Water conference, which is set for Nov. 13 through 15 at the New Orleans (LA) Regency Hyatt hotel. Two timely and topical business sessions have been confirmed, according to NAMA director of coffee and water service Roger Stewart. (more…)
As operators get ready to attend the National Automatic Merchandising Association OneShow in Las Vegas, they might pause for a moment and ask themselves what use they are making of their clients’ own regional and local shows to generate sales. Local expositions attended by business owners and managers offer attractive opportunities for a provider of workplace services to catch the eyes of potential clients and build recognition in its market area. (more…)
Let’s begin by identifying a gray area in sales. I have had very successful salespeople ask, “How do you continue your prospecting efforts in a tactful yet persistent manner, without being pushy?” (more…)