“Sales metrics can help you guide your prospecting efforts”
As Featured in: Inside Dental Technology
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“Sales metrics can help you guide your prospecting efforts”
As Featured in: Inside Dental Technology
“Secure a first meeting with a potential client”
As Featured in: Inside Dental Technology
Published on Forbes.com
Featuring Amanda Puppo, CEO of MarketReach
Eighteen years after James Foley’s film adaptation of David Mamet’s play “Glengarry Glen Ross,” hit screens, the oft-quoted diatribe delivered by Alec Baldwin’s character Blake still resonates. Blake (that’s his name–just Blake) is (more…)
Published in Multi-Briefs – Written by Amanda Puppo.
If you’re in sales, handling objections is part of the job. How do you get the conversation back on track, make that appointment or close that sale? Handling objections is one of the most important and difficult components to making the introductory call.
Trade shows are an excellent way to gather connections and make sales. However, some people think that just showing up to the trade show is good enough to get the results they want. This is not the case! (more…)
There are a lot of great tools to help marketers develop more effective marketing for their brands. Since 2011, Scott Brinker of (more…)
Lack of strategy is the primary reasons why content initiatives fail.
The new year is coming fast, and the best way to prepare — and stay ahead of your competitors — is to anticipate upcoming trends in B2B marketing. Just like the previous years, marketers will have to continue to deal with tangible growth and ROI pressures in 2018 as well. Here are four emerging marketing trends you need to integrate into your 2018 marketing plan.
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Let’s begin by identifying a gray area in sales. I have had very successful salespeople ask, “How do you continue your prospecting efforts in a tactful yet persistent manner, without being pushy?” (more…)